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Launch Day!!!!!!

J.WHITE Collection, my online store, my labor of love is open!

So much goes into bringing a collection to fruition. As a self taught designer I have had my share of ups and downs. From sourcing a pattern maker, fabric, trims, and factories; to the sample making process, to production, marketing, websites, photos, the list goes on and on. And let's not forget the costs and time that goes into these things as well as the late nights, anxiety, and lack of sleep. It's EXHAUSTING! But it's worth it. Now that I've launched my website, this is just the beginning.

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